I never cared for groups like Jimmy Eat World, MGMT, We The Kings, or Death Cab for Cutie. Pretty much any of todays Alternative if you can call some of these bands this. There are exceptions such as The White Stripes, The Raconteurs, or The Strokes. Let me show you how Alternative has changed (based on what record companies consider Alt):
80s:
http://hk.youtube.com/watch?v=wnMiwRj_C7Y
Although New Wave wasn't really considered Alternative, it was an influence on it.
90s:
http://hk.youtube.com/watch?v=dXO3OMGKPpw
Yes Grunge is a sub-genre of Alternative.
2000s
http://hk.youtube.com/watch?v=AuK2A1ZqoWs
You will be surprised! This group although a much heavier rap influence, stations will consider it Alt!

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